We Are Finalists for the Soldiering on Awards!

We Are Finalists for the Soldiering on Awards!

We Are Finalists for the Soldiering On Awards 2024!


Hold onto your hats, folks! We are beyond thrilled to announce that We Are Bert Ltd has been named a finalist for the Soldiering On Awards 2024 in the Business Start-Up category. To say we're excited, honoured, and humbled would be an understatement!

 A Journey Like No Other

Our journey began with a simple idea and a lot of heart. We started We Are Bert Ltd to bring joy, creativity, and a touch of magic to peoples lives through our scrap art robot sculptures and beloved character, Weebert. Being recognised as a finalist in such a prestigious award is not just a milestone for our business; it's a testament to the hard work, passion, and dedication we've poured into this project.

 Celebrating Excellence

Now in their 14th year, the Soldiering On Awards celebrate excellence within the Armed Forces community across twelve distinct categories. From Family Values to Business Start-Up and even Animal Partnerships, these awards highlight ordinary individuals accomplishing extraordinary feats. To be counted among such remarkable finalists is truly humbling.

The Selection Process: 

The selection process was led by Co-Chairs of Judges Lt Gen (Ret’d) Richard Nugee CB CVO CBE and Debra Allcock-Tyler, CEO of the Directory of Social Change. They, along with a panel of independent judges, meticulously selected 36 finalists from an exceptional pool of nominees. 

 A Toast to the Finalists

We'll be honoured at a private reception in the House of Lords this July, hosted by Awards Patron the Rt Hon Earl Howe GBE PC. And the excitement doesn’t stop there! The grand winners will be announced at a swanky black-tie event at the Park Plaza Westminster Bridge on 16th October 2024. With special guest presenter Jeremy Vine at the helm, it promises to be a night of glitz, glamour, and heartfelt tributes.

Words from the Wise

The Rt Hon Earl Howe GBE PC couldn’t contain his pride, saying, "These remarkable individuals, projects, and organisations have demonstrated unparalleled passion and unwavering dedication to excellence. They are deserving recipients of this prestigious recognition, and we wholeheartedly applaud their outstanding achievements."

Lt Gen (Ret’d) Richard Nugee CB CVO CBE, co-chair of the Independent Judging Panel, echoed this sentiment. "In my first year as Co-Chair of Judges, I want to give my warmest thanks to all who have contributed to this vital endeavour. The judges showed unwavering dedication in selecting the finalists, and we are all hugely grateful to the nominators and nominees for sharing stories that exemplify exceptional talent, dedication, and achievements."

The Road Ahead

As we prepare for the awards ceremony, we can't help but reflect on our journey. From the early days creating robots and sketching Weebert's adventures to building a business that brings smiles to children's faces, it's been an incredible ride. This recognition fuels our passion to continue creating, inspiring, and making a difference in the lives of our community.

Thank You for Your Support

We couldn't have made it this far without the support of our amazing community. Your belief in our vision and your encouragement have been our driving force. As we look forward to the awards, we promise to keep pushing boundaries and bringing the best of We Are Bert Ltd to you.

So, here's to the next chapter of our adventure! Thank you for being part of our journey. Keep your fingers crossed for us, and stay tuned for more updates.

For more information, interviews, or press passes, please contact Anna Oliver at [email protected] or 07974 680069. And remember to follow the awards on social media with the hashtag #SoldieringOnAwards.

Thank you for your support, and let's keep making magic together!

Message Us

Whether you have a question, need assistance, or simply want to share your excitement about our products, we're here to help. Don't hesitate to reach out and let's start a conversation!

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